About Us?


Location World is a company specializing in developing telematics technology and new business models through the Internet of Things (IoT), for the automotive, transportation, security, logistics and insurance industries, among others.  Its objective is to provide access to Software as a Service (SaaS) solutions that optimize processes and resources, making operations more profitable and bringing end-users through new management tools in the cloud.

For ten years, Location World has stood out as the fastest growing company in Latin America, connecting thousands of vehicles in the region, either so that companies can control and optimize their own or outsourced vehicle fleets, or so that insurers and dealerships can know their customers better. In the fleet management sector, we operate in nine countries, serving more than 6,500 organizations with more than 90,000 connected vehicles and working with companies such as AVIS, Anheuser Busch InBev, Prosegur, Techint and many others.

By leveraging the data generated by connected cars in a Software as a Service (SaaS) and Platform as a Service (PaaS) model, we have created powerful business ecosystems to strengthen the value chain of the different sectors and thus enhance the value of smart data for business development in this digital age.

With our robust fleet management solution, CarSync Fleet, we are ready to take advantage of market opportunities and capture some of the growth (an estimated US$33.9 billion in global fleet management service revenues by 2026).

At the same time, with our CarSync Drive service, Location World is positioning itself as the regional leader in Connected Car solutions, which is projected to grow to US$166 billion by 2025, for the existing car park.

Also, CarSync is enabling Telematic Insurance models in different countries of the LATAM region, which is projected to grow to of US$5.7 billion by 2025.

We currently operate with our own offices in Colombia, Ecuador, Peru, Argentina, Spain, and we are in the process of opening up offices and operations in other countries in the LATAM region.

In 2017, the Endeavor Global network – a worldwide high-impact entrepreneurship organization (http://endeavor.org), – chose Location World as the first technology leader in the country to be part of its support network and act as a catalyst to economic growth at the regional and global levels.


Differentiating ValuesLine

Our Team

Our Team

More than 20 years of experience developing successful businesses focused in localization services, telematics and the Internet of Things (IoT).

Speed and Adaptation

Speed and Adaptation

With an agile methodology of development focused on its users we can have a dynamic flow that creates and adapts to meet the requirements of various markets in LATAM.

Technological Strength

Technological Strength

Through a powerful technological platform, based in a flexible, robust and scalable architecture, we are able to go further and offer an improved service that has the best quality.



Innovation is in our DNA. Not only in the creation of flexible telematics and “Software as a Service” (Saas) solutions for the region, but in the design of disruptive business models that create value in the transportation, logistic, automotive and security industries, among other.

Our TeamLine

With more than 20 years of experience in successful regional and international start-ups with technological features in Fleet Management, Location Based Services (LBS), Telematics and Connected Car.

Daniel co-founded Road Track, the company that developed and operates the widely known ChevyStar’s service at General Motors in the region. He was also a strategic partner at Waze, Latin America (purchased by Google in 2013 for $1.15 billion dollars).

Daniel is co-founder and director at VisIC Technologies, a very successful Israeli start-up that develops Gallium Nitride (GAN), semi-conductors that allow a disruptive energetic optimization. He is member of Endeavor.

Benny has over 15 years of experience in the development of systems, telematics platforms, Fleet Management and Location Based Services (LBS).

He was part of the developing and integration team at Safecom and Pointer in Israel, a location and vehicle recovery platform. He was Road Track’s Regional Chief of Technology Operations (CTO), part of the developing and operation teams of General Motor’s widely known telematics system and service, ChevyStar; worked in the technological implementation of Waze in Latin American and led the development of the technological concept at Location World’s Connected Car service known as CarSync. He is currently a member at Endevor.

Juan has over 20 years of experience in Corporate Finance and 8 years in corporate banking. An expert in Financial Direction. His experience includes the development of the regional financial scheme for Road Track, he was a member of the team that developed the acclaimed ChevyStar system at General Motors in Latin America as well as the Latin American team that implemented Waze.

He is an expert in the development of financial business models for Connected Car, Telematics Insurance, Location Services. Currently a member of Endevor.